While you can build and grow your business across several different platforms, choosing the right platform is critical for setting your business up for success. Each platform has different strengths and opportunities, and some will be better suited to pursue your goals. A multi-platform strategy may result in having more ways to deliver and share […]
How to Choose the Right Social Media Channels for Your Business Read More »
According to the Sprout Social Index: Empower and Elevate, nearly half of marketers struggle to align their social media campaigns with company goals. But to succeed on social media, it’s important to set goals that align with your business goals. This helps you stay focused on what you hope to accomplish with your social marketing
How to Set SMART Social Media Goals for Your Business Read More »
In this era of evolving trends, technology and buying preferences, understanding the typical journey a customer would take from the moment they come in contact with your business to the moment of buying your products/services and how they feel after buying your products is crucial for positioning your company for success. ` And that is
How to Create an Effective Customer Journey Map Read More »
Setting up a Facebook page for your business/brand is one of the simplest ways to bring your business online. It is easy to set up, costs nothing to create and the benefits are so great. Hence, this post will teach you everything you need for setting up a Facebook business page even if you are
What is Social Media Marketing Read More »
With the rapid growth in online competition, knowing your target audience can give your business a head and shoulder above your competitors. There are billions of active internet users but, everyone cannot be your customer. One of the anatomies of a great entrepreneur is to know who his target audience is. Picture this: You deal
How to Research your Target Audience Read More »
This post will teach you everything you need for setting up a Facebook business page even if you are a complete beginner.
Setting up a Facebook Business Page: The Perfect Guide for Beginners Read More »
